Friday, February 22, 2008

THE company



Title's intriguing aint it? Kidding. For the component two for our project, we picked The Body Shop as the company to be addressed in our case study. We have been searching for information about CSR-related programs they have been done and are still in progress. From there, by using the textbook and some other good benchmarks, we want to improve The Body Shop's CSR-related program. For instance, we will be applying lean system in the company to reduce their waste as it will cause bad consequences to the public, even worse to the environment.

Eventhough The Body Shop is one of the best CSR-based company that can be found, yet, there are still spaces of improvement that can be made. Our aim in this section is to improvise their CSR systems so that The Body Shop will be the best CSR-based company and it will then be the benchmark for other companies and it will lead other companies to the right direction. Hence, a better environment managing will be formed and our group believe that this is the main purpose of this section.

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